The Essentials of Today's Marketing-2 – İnci Erdoğan Tarakçı, Ramazan Aslan – Efe Akademi Yayınları

İÇİNDEKİLER SEARCH ENGINE OPTIMIZATION (SEO) and SEARCH ENGINE MARKETING (SEM)Ali OSANMETAVERSE MARKETINGBuket BORA SEMİZSOCIAL MEDIA INFLUENCER MARKETINGCansev ÖZDEMİR - Özel KILIÇMETAVERSE MARKETING IN THE DIGITAL AGEDilek AYDOĞDURETENTION MARKETINGEmine Pınar SAYGININFLUENCER MARKETINGÖzlen ONURLU - Gözde KANDEMİR ÇOMOĞLUMARKETING RESEARCHGüliz AKSOYINTERNATIONAL MARKETING (Challenges and Competition)Hatice GENÇ KAVASARTIFICIAL INTELLIGENCE IN AGRICULTURAL MARKETINGİbrahim ALKARAGUERRILLA MARKETINGİlknur AYARE-MAIL MARKETING IN ALL ITS DIMENSIONS: LITERATURE, SERVER SELECTION, AUXILIARY TOOLS, SAMPLE CODING AND DESIGNMuhammet DAMARAFFILIATE MARKETINGSemih OKUTANPOST MODERN MARKETINGŞerife SALMANAVATAR MARKETINGTolga TORUNSCENT MARKETINGVolkan TEMİZKANAGILE MARKETINGYakup ERDOĞAN - Gürkan ÇALIŞKANSEMIOTIC MARKETINGYaşar GÜLTEKİN - Zuhal ÇİLİNGİR ÜKINBOUND AND OUTBOUND MARKETINGMeysure Evren ÇELİK SÜTİÇERDEMARKETINGÖzlen ONURLU - İrem Deniz DOĞULU - Merve TAŞDEMİRDIGITAL MARKETINGRamazan ASLAN