The “Vuca” Effects & Product Innovation Performance At Turkish Global Bus, Coach Industry – Erkan Döner – Akademisyen Kitabevi

Chapter 1Introductıon1.1. The Importance Of Study1.2. The Purpose Of Study1.3. The Problem Statement1.3.1. Research Questions1.4. Research Limitations & Assumptions1.5. Research Study OverviewChapter 2Lıterature Revıew2.1. The Vuca Concept2.1.1. The Vuca Concept Framework2.1.1.1. Volatility" Of The Vuca Concept2.1.1.2. Uncertainty Of The Vuca Concept2.1.1.3. Complexity" Of The Vuca Concept2.1.1.4. Ambiguity" Of The Vuca Concept2.2. The Product Innovation Performance2.2.1. The Definition And Concept Of Innovation2.2.2. Product Innovation2.2.3. Product Innovation Performance2.3. The Automotive Industry2.3.1. The History Of The Automotive Industry2.3.2. The Technological Developments İn Automotive Industry2.3.3. The Global Automotive Industry2.3.3.1. The Global Bus & Coach Industry2.3.3.2. The Turkish Bus & Coach Industry2.3.4. The Turkish Bus & Coach Industry And The Vuca Concept2.3.5. The Turkish Bus & Coach Industry And Product Innovation PerformanceViii ContentsChapter 3Materıals And Methods3.1. Research Methodology3.1.1. Research Model1.1.1. Research Sample & Participants3.1.3. Data Collection Procedure3.1.4. Research Questionnaires & Measurement3.1.4.1. Resistance To Change Scale3.1.4.2. Intolerance Of Uncertainty Scale3.1.4.3. Cognitive Flexibility Scale3.1.4.4. Tolerance Of Ambiguity Scale3.1.4.5. Product Innovation Performance Scale3.1.5. Data Analysis Methods & ToolsChapter 4Results And Dıscussıons4.1. Results4.1.1. Individuals' And Companies' Demographic Results4.1.2. The Diagnosis Tool For Observing The Vuca Effects4.1.3. The Descriptive Statistics & Normality Analysis Of Scales4.1.4. The Reliability & Validity Analysis4.1.5. The Observation Of Scale Responses4.1.6. Hypothesis Analysis4.2. DıscussıonChapter 5ConclusıonChapter 6RecommendatıonsReferencesCurrıculum Vıtae